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Foca na cultura organizacional, liderança, gestão de pessoas, recrutamento e seleção, além de compliance e governança nas relações de trabalho, com ênfase no planejamento estratégico de recursos humanos.","160.0",{"curricular_unit":151,"order":153},{"title":152,"description":5,"duration":5},"Core curriculum",2,{"curricular_unit":155,"order":158},{"title":156,"description":157,"duration":149},"Estruturas e ambientes das organizações","Nesta Unidade Curricular, você irá explorar a cultura organizacional e como ela sustenta o sucesso das empresas. Aprenderá sobre empreendedorismo, modelos de negócios e a importância da comunicação no ambiente corporativo. Além disso, mergulhará no direito empresarial e nos diversos tipos de sociedades.",3,{"curricular_unit":160,"order":136},{"title":161,"description":162,"duration":149},"Gestão estratégica de finanças","Você aprenderá sobre matemática financeira, avaliação de investimentos e como equilibrar riscos e retornos. Além disso, entenderá a importância do capital de giro e a elaboração de orçamentos, tudo isso enquanto desenvolve habilidades essenciais para uma carreira de sucesso.",{"curricular_unit":164,"order":167},{"title":165,"description":166,"duration":149},"Marketing, Branding e Prospecção de Mercados","Nesta Unidade Curricular, você irá explorar como segmentar o público e entender o comportamento do consumidor. Aprenderá a usar ferramentas que ajudam a construir e posicionar marcas, além de descobrir como as tendências tecnológicas podem abrir novas oportunidades no mercado.",5,{"curricular_unit":169,"order":172},{"title":170,"description":171,"duration":149},"Tomada de decisão","Na UC, você vai explorar o mundo da tomada de decisão nas organizações. Aprenderá sobre diferentes estilos e níveis de decisão, além de como a economia comportamental influencia nossas escolhas. Com ferramentas práticas, como estatísticas e gestão do conhecimento, você descobrirá como a informação e a comunicação são essenciais para decisões eficazes.",6,{"curricular_unit":174,"order":178},{"title":175,"description":176,"duration":177},"Vida & Carreira","Na UC que explora a identidade e o autoconhecimento, você irá desenvolver competências socioemocionais essenciais, aprenderá sobre equilíbrio nas diversas dimensões da vida e refletirá sobre seus valores e talentos. Além disso, a Unidade Curricular aborda ética, cidadania e a diversidade cultural, preparando você para um futuro promissor e engajado na sociedade.","60.0",7,{"curricular_unit":180,"order":183},{"title":181,"description":182,"duration":149},"Experiências nas relações de consumo","Nesta Unidade Curricular, você irá explorar estratégias que atraem e conquistam consumidores, entendendo o processo de compra e os fatores que o influenciam. Aprenderá também sobre marketing digital como uma poderosa ferramenta de conexão entre marcas e pessoas, além de discutir tendências atuais e futuras, como a internet das coisas.",8,{"curricular_unit":185,"order":188},{"title":186,"description":187,"duration":149},"Gestão comercial","Nesta UC, você vai explorar tudo, desde como conquistar clientes até estratégias de fidelização. Aprenda a influenciar decisões de compra, a usar ferramentas digitais e a gerenciar equipes de vendas. 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Ao aprender a gerenciar equipes e desenvolver estratégias, você impacta a vida de muitos, desde colegas até sua família. Imagine criar soluções que melhorem a vida de pessoas ao seu redor.","2025-03-12T19:22:36.664240-03:00","2025-03-12T19:22:36.664253-03:00",{},{"question":334,"answer":335,"published_at":5,"unpublished_at":5,"created_at":336,"updated_at":337,"active":45,"media":5,"configs":338,"image":5,"image_tablet":5,"image_mobile":5},"Quais habilidades terei ao concluir o curso?","Neste curso, você vai desenvolver habilidades essenciais como análise de mercado, gestão de equipes, comunicação eficaz e estratégias de vendas. Ao longo da formação, aprenderá a planejar ações comerciais, negociar com confiança e adaptar-se rapidamente às mudanças do setor, preparando-se para desafios reais.","2025-03-12T19:22:36.676213-03:00","2025-03-12T19:22:36.676225-03:00",{},{"question":340,"answer":341,"published_at":5,"unpublished_at":5,"created_at":342,"updated_at":343,"active":45,"media":5,"configs":344,"image":5,"image_tablet":5,"image_mobile":5},"Em quais cargos posso atuar após a formação?","A Graduação Tecnológica em Gestão Comercial oferece diversas oportunidades de atuação no mercado. Os profissionais podem ocupar cargos como: \n\n1. Gerente de Vendas\n2. Analista de Marketing\n3. Coordenador de Compras\n4. Consultor de Negócios\n5. 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estudantil em que as mensalidades podem ser custeadas de forma flexível. Dá para pagar um semestre em um ano, o que facilita sua organização financeira.\u003C\u002Fp>\u003C\u002Fbody>\u003C\u002Fhtml>","\u003Chtml>\u003Chead>\u003C\u002Fhead>\u003Cbody>\u003Cp>Financiamento flexível? 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Central de Estágios conecta você às melhores oportunidades para desenvolver suas habilidades e iniciar sua trajetória profissional com sucesso.\u003C\u002Fp>\u003C\u002Fbody>\u003C\u002Fhtml>",[770],"7624dfbf-5571-4650-bcca-3d09728f2322",{"id":772,"scholarship_financing":773,"title":775,"highlight":777,"logo_partner":5,"slug":789,"description":790,"short_description":92,"order":235,"active":45,"institution":8,"tags":791},86,{"id":774,"title":775,"machine_name":776},"106f0c19-51d4-4e91-ba95-262d28d7c12d","Iniciação Científica","iniciacao",{"id":778,"title":779,"file":780,"alt":781,"description":782,"variations":783},28289,"Estudantes em laboratório de química realizando experimentos científicos para aprendizado prático","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F47aa813d-2991-4768-9fe5-9a1298575576.webp","Estudantes universitários realizando experimento de química em laboratório","card de iniciação científica 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no seu desenvolvimento profissional e pessoal com os Cursos de Extensão Universitária.\u003C\u002Fp>\u003C\u002Fbody>\u003C\u002Fhtml>",[770],{"id":813,"scholarship_financing":814,"title":816,"highlight":818,"logo_partner":5,"slug":830,"description":831,"short_description":831,"order":235,"active":45,"institution":8,"tags":832},117,{"id":815,"title":816,"machine_name":817},"d2154b9b-0679-48ff-834f-fe1c8c0461f3","Vivência Premiada","vivencia-premiada",{"id":819,"title":820,"file":821,"alt":822,"description":822,"variations":823},31207,"img-banner-vivencia-premiada","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002Fcccba42b-e48e-43e7-bc49-feb0189428aa.webp","Pessoa Idosa em sala de aula.",{"xxl":824,"xl":825,"lg":826,"md":827,"sm":828,"xs":829},"https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F20250704104626\u002Fresized\u002Fcccba42b-e48e-43e7-bc49-feb0189428aa-xxl.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F20250704104626\u002Fresized\u002Fcccba42b-e48e-43e7-bc49-feb0189428aa-xl.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F20250704104627\u002Fresized\u002Fcccba42b-e48e-43e7-bc49-feb0189428aa-lg.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F20250704104627\u002Fresized\u002Fcccba42b-e48e-43e7-bc49-feb0189428aa-md.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F20250704104628\u002Fresized\u002Fcccba42b-e48e-43e7-bc49-feb0189428aa-sm.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F20250704104628\u002Fresized\u002Fcccba42b-e48e-43e7-bc49-feb0189428aa-xs.webp","\u002Fbolsas-e-financiamentos\u002Fvivencia-premiada","\u003Chtml>\u003Chead>\u003C\u002Fhead>\u003Cbody>\u003Cp>Condições especiais para você, com 50 anos ou mais, voltar a estudar com facilidade.\u003C\u002Fp>\u003C\u002Fbody>\u003C\u002Fhtml>",[686],{"id":834,"scholarship_financing":835,"title":837,"highlight":838,"logo_partner":5,"slug":844,"description":845,"short_description":846,"order":235,"active":45,"institution":8,"tags":847},177,{"id":836,"title":837,"machine_name":837},"189873f9-52e3-4908-88de-f554c9b71bb7","Prospere Ânima",{"id":839,"title":840,"file":841,"alt":842,"description":209,"variations":843},52693,"Conheça o programa PROSPERE e potencialize sua jornada acadêmica e profissional com foco no sucesso e desenvolvimento de carreira","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F11345894-71e5-4439-804a-5837c42162cb.webp","Jovem estudante com óculos segurando cadernos com o texto PROSPERE em destaque",{},"prospere","\u003Chtml>\u003Chead>\u003C\u002Fhead>\u003Cbody>\u003Cp>Programa que concede até 100% de bolsa na graduação e experiência profissional na Ânima Educação.\u003C\u002Fp>\u003C\u002Fbody>\u003C\u002Fhtml>","\u003Chtml>\u003Chead>\u003C\u002Fhead>\u003Cbody>\u003Cp>Programa de bolsas de estudo!\u003C\u002Fp>\u003C\u002Fbody>\u003C\u002Fhtml>",[686],{"title":849,"machine_name":850,"layout":234,"order":191,"is_active":45,"configs":851,"columns":852},"Dúvidas Frequentes","sticky-template",{},[853,861],{"order":235,"title":239,"size":240,"components":854},[855],{"title":849,"subtitle":856,"legend":209,"description":209,"order":235,"type":245,"content_type":5,"images":857,"videos":858,"configs":859},"Respostas para as perguntas mais comuns sobre o curso.  Tudo o que você precisa saber em um só lugar!",[],[],{"cta":860},"True",{"order":4,"title":301,"size":240,"components":862},[863],{"title":209,"subtitle":209,"legend":209,"description":209,"order":235,"type":306,"content_type":307,"images":864,"videos":865,"data":866},[],[],[867],{"title":868,"machine_name":869,"published_at":5,"unpublished_at":5,"created_at":870,"updated_at":871,"active":45,"items":872,"image":5,"homologated_version":5},"faq-Gestão Comercial-UNIBH","faq-gestao-comercial-unibh","2025-03-12T10:32:52.789469-03:00","2025-03-12T19:22:36.761545-03:00",[873,879,885,891,897,903,909,915,921],{"question":874,"answer":875,"published_at":5,"unpublished_at":5,"created_at":876,"updated_at":877,"active":45,"media":5,"configs":878,"image":5,"image_tablet":5,"image_mobile":5},"O que é Gestão Comercial?","A Gestão Comercial é o conjunto de práticas e estratégias voltadas para a administração das vendas e do relacionamento com clientes. Seu objetivo é maximizar resultados, garantindo que produtos e serviços atendam às necessidades do mercado, além de otimizar processos internos e aumentar a eficiência da equipe de vendas.\n\nEsse campo envolve planejamento, análise de mercado, definição de metas e monitoramento de desempenho. A Gestão Comercial busca alinhar as ações da empresa com as expectativas dos consumidores, promovendo a fidelização e o crescimento sustentável do negócio.","2025-03-12T19:22:36.790169-03:00","2025-03-12T19:22:36.790181-03:00",{},{"question":880,"answer":881,"published_at":5,"unpublished_at":5,"created_at":882,"updated_at":883,"active":45,"media":5,"configs":884,"image":5,"image_tablet":5,"image_mobile":5},"Quanto tempo dura a faculdade de Gestão Comercial?","A Graduação Tecnológica em Gestão Comercial tem duração média de 4 semestres, ou seja, 2 anos. O curso aborda temas como administração, vendas e marketing, preparando os alunos para atuar em diversas áreas do comércio e gestão de negócios.","2025-03-12T19:22:36.801581-03:00","2025-03-12T19:22:36.801591-03:00",{},{"question":886,"answer":887,"published_at":5,"unpublished_at":5,"created_at":888,"updated_at":889,"active":45,"media":5,"configs":890,"image":5,"image_tablet":5,"image_mobile":5},"O que é tecnólogo?","Um curso tecnólogo é uma modalidade de graduação voltada para a formação prática e rápida em áreas específicas do mercado de trabalho. Geralmente, tem duração menor que uma graduação tradicional e oferece conhecimentos técnicos e habilidades necessárias para atuar em profissões específicas. É ideal para quem busca uma formação mais direta e focada.","2025-03-12T19:22:36.811728-03:00","2025-03-12T19:22:36.811740-03:00",{},{"question":892,"answer":893,"published_at":5,"unpublished_at":5,"created_at":894,"updated_at":895,"active":45,"media":5,"configs":896,"image":5,"image_tablet":5,"image_mobile":5},"Em quais áreas posso me especializar após concluir o curso Gestão Comercial?","Após concluir o curso de Graduação Tecnológica em Gestão Comercial, você pode se especializar em áreas como Marketing, Vendas, Gestão de Pessoas e E-commerce. Essas especializações abrem portas para carreiras em empresas de diversos setores, permitindo atuar em funções como analista de marketing, gerente de vendas ou consultor de e-commerce.\n\nAlém disso, a especialização em Finanças e Logística também é uma opção viável, com oportunidades em planejamento financeiro e gestão de cadeias de suprimentos. Essas áreas são essenciais para o sucesso das organizações, garantindo uma carreira promissora e dinâmica no mercado.","2025-03-12T19:22:36.822518-03:00","2025-03-12T19:22:36.822529-03:00",{},{"question":898,"answer":899,"published_at":5,"unpublished_at":5,"created_at":900,"updated_at":901,"active":45,"media":5,"configs":902,"image":5,"image_tablet":5,"image_mobile":5},"Quem pode fazer faculdade de Gestão Comercial?","Qualquer pessoa com o ensino médio completo pode fazer o curso de Graduação Tecnológica em Gestão Comercial. O curso é ideal para quem tem interesse em administração, habilidades de comunicação e desejo de atuar em vendas, marketing e gestão de negócios.\u003Cbr>\u003Ca href='javascript:void(0)' class='link-open-cta'>Quero fazer minha inscrição\u003C\u002Fa>","2025-03-12T19:22:36.831823-03:00","2025-03-12T19:22:36.831835-03:00",{},{"question":904,"answer":905,"published_at":5,"unpublished_at":5,"created_at":906,"updated_at":907,"active":45,"media":5,"configs":908,"image":5,"image_tablet":5,"image_mobile":5},"Consigo me inscrever com a nota do Enem?","\u003Cp>Sim, para se inscrever na graduação com a nota do Enem basta seguir esses passos:\u003C\u002Fp>\u003Cbr>\u003Cul>\u003Cli>1. Acesse a \u003Ca href='javascript:void(0)' class='link-open-cta'>ficha de inscrição\u003C\u002Fa>\u003C\u002Fli>\u003Cli>2. Insira seus dados;\u003C\u002Fli>\u003Cli>3. Selecione o curso, unidade e turno;\u003C\u002Fli>\u003Cli>4. Ao escolher a forma de ingresso, opte por 'Enem';\u003C\u002Fli>\u003Cli>5. Termine o processo de inscrição e espere nosso contato para fazer a matrícula.\u003C\u002Fli>\u003C\u002Ful>\u003Ca>inscreva-se agora\u003C\u002Fa>","2025-03-12T19:22:36.841344-03:00","2025-03-12T19:22:36.841356-03:00",{},{"question":910,"answer":911,"published_at":5,"unpublished_at":5,"created_at":912,"updated_at":913,"active":45,"media":5,"configs":914,"image":5,"image_tablet":5,"image_mobile":5},"O que é vestibular simplificado?","\u003Cp>O Vestibular Simplificado é uma maneira de você iniciar a sua graduação utilizando uma carta de apresentação destacando suas motivações e expectativas sobre o curso.\u003C\u002Fp>","2025-03-12T19:22:36.850721-03:00","2025-03-12T19:22:36.850734-03:00",{},{"question":916,"answer":917,"published_at":5,"unpublished_at":5,"created_at":918,"updated_at":919,"active":45,"media":5,"configs":920,"image":5,"image_tablet":5,"image_mobile":5},"Quais as formas de ingresso disponíveis?","\u003Cp>Aqui nós disponibilizamos diversas formas de ingresso. Veja mais informações sobre elas:\u003C\u002Fp>\u003Cbr>\u003Cp>\u003Cb>Vestibular Tradicional\u003C\u002Fb>\u003C\u002Fp>\u003Cbr>\u003Cp>Participe do vestibular tradicional, uma prova que você pode fazer na instituição ou no conforto de sua casa. Após a avaliação, receba o resultado e garanta sua vaga na graduação. A forma mais tradicional de ingressar em um curso superior.\u003C\u002Fp>\u003Ca href='javascript:void(0)' class='link-open-cta'>Inscreva-se\u003C\u002Fa>\u003Cbr>\u003Cp>\u003Cb>Vestibular simplificado\u003C\u002Fb>\u003C\u002Fp>\u003Cbr>\u003Cp>Inscreva-se em um curso de seu interesse, envie uma carta de apresentação destacando suas motivações e expectativas, e acompanhe o resultado por e-mail ou na Área do Candidato. Um método simples para ingressar na graduação.\u003C\u002Fp>\u003Ca href='javascript:void(0)' class='link-open-cta'>Inscreva-se\u003C\u002Fa>\u003Cbr>\u003Cp>\u003Cb>Ingresso com a nota do Enem\u003C\u002Fb>\u003C\u002Fp>\u003Cbr>\u003Cp>Aproveite sua nota do Enem dos últimos 10 anos para ingressar na universidade com facilidade. Este método permite aos alunos obter condições especiais no seu curso. Quanto melhor for a nota, melhores serão os benefícios disponibilizados.\u003C\u002Fp>\u003Ca href='javascript:void(0)' class='link-open-cta'>Inscreva-se\u003C\u002Fa>\u003Cbr>\u003Cp>\u003Cb>Transferência\u003C\u002Fb>\u003C\u002Fp>\u003Cbr>\u003Cp>Se já está matriculado em outra instituição, considere a transferência para aproveitar até 100% das disciplinas já cursadas. Esta opção oferece condições especiais de e proporciona a continuidade nos estudos com o ensino de qualidade.\u003C\u002Fp>\u003Ca href='javascript:void(0)' class='link-open-cta'>Inscreva-se\u003C\u002Fa>\u003Cbr>\u003Cp>\u003Cb>Segunda Graduação\u003C\u002Fb>\u003C\u002Fp>\u003Cbr>\u003Cp>Escolha iniciar uma segunda graduação e explore novas oportunidades. Aproveite as disciplinas já cursadas em estudos anteriores, facilitando o caminho para conquistar um novo diploma. Ideal para quem busca ampliar horizontes acadêmicos e profissionais.\u003C\u002Fp>\u003Ca href='javascript:void(0)' class='link-open-cta'>Inscreva-se\u003C\u002Fa>\u003Cbr>\u003Cp>\u003Cb>Volte para a UNIBH\u003C\u002Fb>\u003C\u002Fp>\u003Cbr>\u003Cp>Continue seu curso na UNIBH e transforme sua vida acadêmica e profissional. Dê um novo passo em direção ao seu futuro com condições especiais até a conclusão do seu curso. Esta é uma chance de retomar seus estudos em uma instituição de qualidade\u003C\u002Fp>\u003Ca href='javascript:void(0)' class='link-open-cta'>Inscreva-se\u003C\u002Fa>","2025-03-12T19:22:36.860144-03:00","2025-03-12T19:22:36.860155-03:00",{},{"question":922,"answer":923,"published_at":5,"unpublished_at":5,"created_at":924,"updated_at":925,"active":45,"media":5,"configs":926,"image":5,"image_tablet":5,"image_mobile":5},"O que faz um Gestor Comercial?","Um Gestor Comercial planeja e implementa estratégias de vendas, visando aumentar a receita e expandir a base de clientes. Ele também analisa o mercado e a concorrência, ajustando as abordagens para maximizar resultados.\n\nAlém disso, pode liderar equipes, promovendo o desenvolvimento de habilidades e a motivação dos colaboradores, atuando em setores como varejo, serviços ou 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